AHTIC Will Scrutinise Tourism Investment in Sri Lanka


Bench Events | September 29, 2016

Tourism insiders believe there has never been a better time to explore investment in Sri Lanka.

After years of civil war, a new stability has returned to the island. It is now officially one of the fastest growing tourist markets in the world. The World Travel & Tourism Council (WTTC) forecasts Sri Lanka’s Travel & Tourism GDP will grow 6.3% /yr over the coming decade and by 2026 the industry will be worth LKR 130 bn to the country’s economy. In the words of one senior travel executive: “It’s pretty much a blank canvas to create a new and fresh product.”

New developments face challenges, but the Sri Lankan government is increasingly sympathetic to the right kind of projects.

One of the keys to achieving success is securing an efficient investment model. The inaugural Asia Hotel and Tourism Investment Conference (AHTIC), organised by Bench Events in Colombo, will discuss the best way forward, not only in Sri Lanka, but in developing markets across the region.

The gathering of international investors, business leaders, government ministers and officials will share information and intelligence during the three-day conference in November. It is being supported by Sri Lanka’s president, Maithripala Sirisena, as patron. The official opening was held in the presidential residence.

One of the hot topics on the agenda will be discussion of a recent tourism project, as a case study… Eight acres of pristine beach-front land, within ninety minutes of an international airport, is soon to become Sri Lanka’s largest multi-purpose property development outside Colombo. But how was the project achieved and what lessons are there for the investors in the rest of the region?

The island development is the first venture into Sri Lanka by the luxury Thai hotel and apartment operator, DusitThani. Work on the “Beachfront Balapitiya”, an apartment and hotel complex, is due to get underway in January 2017.

Just how crucial it has been to get the project right is highlighted by Sri Lanka’s growing tourist numbers – a record two million expected this year, and the government anticipates a doubling of that figure by 2020.

It is being marketed worldwide with a good response from investors eager to take advantage of Sri Lanka’s recovery.

They are being attracted by guaranteed six per cent net returns for five years, paid quarterly in US dollars; freehold titles for owners, as well as substantial capital gains potential of around 30 per cent. It is the only five-star beach-front property available to foreign investors, with 480 metres of private beach.

banner-img-2Paul Dwyer, Director, Indola Group, said: “The apartments are investment apartments. As such, unit holders lease back to Dusit Thani and earn a rental income. Their freehold title means that the apartment is theirs and they can resell if they want. The returns come as a result of Dusit running the property successfully as a hotel.”

The fact that Sri Lanka is one of the fastest growing tourist markets in the world makes it an obvious choice for developments which fill a demand for international-standard luxury properties. Most of those expected to arrive are so-called “flashpackers” – wealthier backpacker-style travellers on a good budget.

Ajit Wijesinghe, Director, Indola Group, which developed the resort,explained:“The early challenges were considerable: finding land with a clear title, and negotiating direct access to four beaches on Sri Lanka’s west coast, uninterrupted by an existing railway and highway.  But there was also fortuitous timing: the building of the Southern and the Airport expressways, the end of years of conflict on the island and the advent of a more stable economic and political era.”

There will be more than 120 apartments,with the first phase- two of an eventual four towers – due to be completed in December 2018.  It is being marketed primarily as a resort, but will also be offered as a pure investment opportunity. Facilities will include all-day dining restaurants, spa and wellness centre, fitness centre and five swimming pools, including a rooftop pool and bar. The second phase will host a further 364 units with the addition of a beach club, tennis court, multi-faith chapel and 2,500 square metre convention centre.

DusitThani is considering further developments in Sri Lanka, but like other companies trying to attract investors it is seeking more initiatives from government.

The company wants to see an easier visa system allowing longer stays. It is urging the government to encourage complementary businesses that focus on leisure, such as sports and shopping, so people are more likely to make return trips, even in the low season during the European summer.It also wants to run more hospitality schools to nurture local talent – the company is already operating many such establishments across the region.

If these factors are in place, Dusit Thani is predicting even bigger tourist growth for Sri Lanka –, and that is giving many investors cause for thought.

Rustom Vickers, Vice President, Dusit International, Development will be speaking at AHTIC in the Hilton Colombo, November 27-29.  He will be in conversation with directors of Indola Group Ltd, Paul Dwyer and Ajit Wijesinghe, the project’s Australian co-developers.

Bench Events managing director, Matthew Weihs, said: “This is a fast-growing tourism development region. Dusit’sSri Lanka case study will provide one of many substantial opportunities throughout the conference to scrutinise the market and toexchange ideas on how best business and government can work together to make the most of Sri Lanka’s fantastic tourism assets.”


Organiser: Bench Events, Co-organiser and Founder Sponsor: Sri Lanka Tourism Club,Strategic Partner: JLL, Official Airline Partner:SriLankan Airlines


Bench Events has a long track record of delivering the leading hotel investment events across Europe, the Middle East and Africa. Jonathan Worsley, Chairman of Bench Events is one of the founders of the highly successful International Hotel Investment Forum in Berlin, now in its twentieth year. In 2005, he was responsible for launching the Arabian Hotel Investment Conference in Dubai and in 2008 the Russia & CIS Hotel Investment Conference followed byCentral Asia and Turkey Investment Hotel Conference. In 2011, with industry backing, Bench Events opened the Africa Hotel Investment Forum which has been held in Casablanca, Nairobi, Addis Ababa and this year to be held in both Lomé, Togo and Kigali, Rwanda. Bench Events addressed a gap in the market in 2014 with the successful launch of the Global Restaurant Investment Forum in Dubai followed by the 2015 edition of the Mediterranean Resort & Hotel Real Estate Forum in Madrid. More recently it has moved into the aviation development space with the launch of the AviaDev Conference. It also partners with the British Hospitality Association on the annual British Hospitality & Tourism Summit held in London. Bench Events has recently announced a joint venture partnership with Arturo Rosa on the South American Hotel Investment Conference (SAHIC) for Latin America.

Bench Events is an industry platform for growth, networking and thought leadership around the globe.  www.benchevents.com

For further information and high resolution images, please contact:

David Tarsh, Tarsh Consulting, Email: David@Tarsh.com, Tel: +44 (0) 20 7602 5262, Cell: +44 (0) 7770 816 070.

Octane Marketing Wins Gold at Inkspell Drivers of Digital Awards 2016 for Best Email Campaign for Via.com

Business Wire India | September 29, 2016
New Delhi, Delhi, India

email_50364Octane Marketing won industry recognition at the recently concluded Drivers of Digital Awards for Via.com’s ‘Biggest Online Travel Sale’ email campaign.

Speaking on the occasion, Kousik Bhattacharya, Head- Marketing and B2C Business, VIA said, “This is another fantastic feat for VIA. We are very happy that our endeavour to improve customer experience through our digital transformation has been recognised by industry experts. This honour showcases VIA’s commitment in offering out-of-this-world experiences to the discerning traveller and redefining the travel ecommerce landscape in India. Our partnership with Octane has been a great one and we look forward to strengthening this partnership in the years to come.”

According to Mr. Bhattacharya, Octane’s effective customer segmentation strategy ensured that the campaign emails reached out to the right audience and gained maximum participation from them. During the campaign, Via.com’s transactions increased by 10 times and received a remarkable 500 million impressions in just a span of 3 days.

This intuitive marketing strategy impressed the award jury at Inkspell and was honoured a gold award in the email marketing category. Commenting on this industry recognition for Viacom, Samarth Saxena, Director & Co-founder, Octane Marketing (octane.in) said, “Email Marketing has changed drastically over the last 12 months. The central roadblock for most email marketers is the lack of sophisticated tool(s) that can bridge the gap between marketer’s intention and customer’s requirement. At Octane, we frequently update our martech platform to enable a deeper contextual connect between brands and consumers.”

About Via.com

Launched on 28th July, 2006 as flightraja.com and incorporated in 2007, Via.com has silently revolutionised the travel industry. In just ten years of operations, Via.com has annual sales close to $700 Million with around 11 crore customers and one lakh travel partners across 2,600 cities and towns.

About Octane.in

Octane.in is India’s first multi-channel platform for integrated Digital 1:1 marketing campaigns on Email & SMS. Marketers can send integrated campaigns on a clean, spam-free marketing platform; built on intelligent software which is available on demand. More information available at: www.octane.in.

Dell EMC Forum 2016 to Kickstart a New Era of Digital Transformation

Dell EMC Forum – A premier technology event where IT leaders explore business & technology trends, cloud landscape & global best practices

Business Wire India | September 29, 2016
New Delhi, Delhi, India

Dell EMC Forum is a multi-format event experience designed for IT decision makers and executives seeking insights to cloud solutions and opportunities to engage with peers
Dell-EMC Forum is the company’s flag ship event series and this year will host its 7th edition
The theme for the year is Digital Transformation, with a focus on an-year-round up of digital experiences and transformations for CIOs, IT leaders & practitioners
The event will also witness the release of the survey findings from the Digital Business research
Speakers include customers, industry analysts, experts from key sponsors and of course executives and technical specialists from Dell EMC
Highlights include- Dell EMC Solutions pavilion and hands on vLabs along with ‘Hear from a Peer’ – customer voice sessions

The arrival of a new wave of technology has profoundly changed individual behaviors. These technological shifts are related to mobility, the abundance of information available, the development of Cloud Computing and the explosion of social networks – both outside and inside the company. This digital revolution is transforming how organizations interact with customers and employees, and can tap countless new business opportunities.

To address these new demands, showcase advanced solutions to overcome the new challenges and elevate IT to the next level, the Dell EMC will be hosting their flagship event – Dell EMC Forum 2016 on 13 and 14 October with more than 35 sessions across 5 tracks for Tech enthusiasts. In its 7th edition, the format is larger and bigger than previous years with outreach across Mumbai, Delhi and Bangalore. The 2-day event in Mumbai and day long sessions in Delhi and Bangalore are geared towards sharing the new company vision, learning for the attending executives/practitioners and immense networking opportunity amongst peers.

It is for the first time ever in India that we will have speakers from Dell EMC address the gathering together at the same platform and will be a great showcase platform of the merger where we have engineering (COE), services, business units, field forces in sales/marketing/communications and global/regional and country teams coming together for a powerful event experience. The other activities will include noted visiting executives and domestic speakers who will address more than 1500+ sessions, where attendees can witness the big 4 technologies of Hybrid Cloud, Flash, Big Data and Converged Infrastructure in action, and a gala awards ceremony to felicitate technology decision makers who have pushed the boundaries to bring about this era of digital transformation.

A highlight for this years’ event will be the release of the findings from the first-ever Digital business research conducted across the world to understand where the country and its enterprises are on the digital journey. The findings promise to be interesting with new and surprising statistics.

With content for all categories of attendees including – CIOs, sr IT practitioners and users and administrators, this platform gives immense opportunity to connect with onsite tech experts. Some of the keynote speakers will include Amit Midha, President, APJ Commercial, Dell EMC, Analyst Naveen Mishra, Gartner along with a transformational keynote by Pullela Gopichand, Indian Badminton Coach.

More details and to register for the event go to <india.emc.com/campaign/global/forum/event.htm>

About Dell EMC

Dell EMC, a part of Dell Technologies, enables organizations to modernize, automate and transform their data center using industry-leading converged infrastructure, servers, storage and data protection technologies. This provides a trusted foundation for businesses to transform IT, through the creation of a hybrid cloud, and transform their business through the creation of cloud-native applications and big data solutions. Dell EMC services customers across 180 countries – including 98% of the Fortune 500 – with the industry’s most comprehensive and innovative portfolio from edge to core to cloud.

Over 200 Mobile Phone Companies from China & India to Participate in India Mobile Diwali Expo to be Held from October 22-24, 2016, Pragati Maidan, New Delhi

Business Wire India | September 28, 2016
New Delhi, Delhi, India

Over 200 mobile phone brands from China & India, 1000 dealers, 10, 000 professional visitors per day, 500 million for the site order scale, 200 enterprises in the supply line, 100+ High level delegation comprising senior officials from the entire gamut of Chinese & Indian Mobile Handset Companies / Component Manufacturers are likely to participate in India Mobile Diwali Expo from October 22-24, 2016 at Pragati Maidan, New Delhi with a distinct objective to collaborate and explore Manufacturing / JV / Investment opportunities in India.

The event is aimed at improving India’s pattern of the mobile phone industry chain to establish a robust Mobile Manufacturing Eco-System in India.

A high level Investment Delegation from China’s Mobile Phone Industry, China’s major mobile phone brands, Chinese mobile phone industry chain business representatives will be on a six-day India visit from October 21st to 26th to participate in India Mobile Diwali Expo, the Second China-India Mobile Phone and its Accessory Manufacturing Summit, Mobile Phone Industry Investment Forum, Order Meeting for Large scale Enterprise Purchasing & Customized Bidding of Mobile Phone, Indian Mobile Phone Companies, Sri City Industrial Zone and Foxconn’s Sri City facility. The High Level Chinese delegation will have meetings with the Indian distributor, will have a detailed understanding of Indian law, tax, customs etc. This is an opportunity for the Chinese investors to know India’s brands better and therefore invest wiser to achieve a win- win situation.

Mobile World (Shoujibao) the organiser of the Expo said “Smart phone industry in India started slow because it was basically dependent on China supply chain and had lack of understanding of the entire industry. This exhibition aims to provide a more comprehensive and in-depth understanding of the entire mobile phone industry, including mobile phones, mobile phone parts, production equipment, etc.”

India Mobile Diwali Expo sponsored by the mobile phone industry vertical media Shoujibao online with full support of Indian Govt., DeitY, the Chinese Embassy in India, Industry Associations, Mobile Phone Brands and support of many people in the Industry Chain, is believed that it will be an annual event of the mobile phone industry with international influence “Rooted in India, Radiated to the South Asia and think globally”.

Major Chinese & Indian players like Techno, Gionee, Coolpad, Holitech, Micromax, Lava, Videocon, G’Five, Karbonn, Spice, Vodafone, Intex Galaxy Core, Poxiao, Vivo, Sprocomm, Nubia, ZTE, Meizu, Water World, Miki, Acer, Essline, Nuwei, Ramos, Huawei, a large number of exhibitors, dealers, industrial parks, consumer groups and China’s intelligent hardware manufacturers, enterprises in the mobile phone industry chain and enterprises of mobile phone accessories are expected to be part of the Expo & Summits which will explore opportunities to collaborate and may lead towards possible investments.

“Chinese companies are keen to participate in the ‘Make in India’ campaign and establish mobile handset & component manufacturing facilities here. I’m sure that the companies of both the countries will have ample opportunities to network and join hands during the three day Expo for promoting co-operation, which may usher in towards making investments in India. India contains a great opportunity for the Chinese Industry to be tapped” Said Ms. Anny Wang, CEO, Mobile World (Shoujibao), Shenzhen.

They have also started a most exciting online campaign – “What’s Your Favorite Mobile Phone Brand?” This activity aims at picking out the “Top Ten Favorite Mobile Phone Brands” who will be awarded during India Mobile Diwali Expo on 22nd October, 2016.

Activity link: https://business.facebook.com/IndiaMobileDiwali

Website: www.mobile-in-china.net

Praxis Media Announces Winners of its National Healthcare Excellence Awards, 2016 in New Delhi

Business Wire India | September 28, 2016
New Delhi, Delhi, India

Praxis Media, in association with Healthcare Leaders and Global Brands Network, announced the prestigious National Healthcare Excellence Awards, 2016 on September 25, 2016 to celebrate and honor 62 winners at 5 different levels for their continuing commitment to excellence, developing best practices and innovative strategies for the growth of the healthcare sector with vision and inspiration.

On Sunday, September 25, 2016 the National Healthcare Excellence Awards, 2016 were held at Shangri-La’s Eros Hotel, New Delhi amidst the elites of the healthcare sector. The National Healthcare Excellence Awards are organized, each year, by India’s leading media and marketing group, Praxis Media to celebrate and recognize those Achievers, Innovators and Leaders of the healthcare sector for their commitment to excellence, best practices and innovative strategies for the continuing development of the healthcare sector.

This year, the National Healthcare Excellence Awards were presented to 62 winners at 5 different levels. The exacting and daunting feat of zeroing-in on the winners was achieved by Praxis Media, with the support from its associates and partners, after an elaborate and meticulous selection process which included inviting nominations from potential nominees, substantial research & surveys, collation of feedback & opinions, screening based on pre-determined judging parameters and subsequently choosing the winners through an independent jury panel. The significant parameters which were considered for selecting the winners included Qualification & Professional Experience, Infrastructure & Facilities, Market Presence & Competition, Growth & Profitability, Quality & Operational Excellence, Financial & Business Acumen, Innovation & Novelty in Services, Ingenuity and Imagination, Sustainability & Environmental Awareness, Job & Impact Potential, Client/Customer & Industry Feedback, Use of Technology & Trends, Efforts for Risk & Setback Mitigation, Previous Awards & Achievements etc.

The event was graced by an elite panel of guests and dignitaries that included names like Shri Amar Singh – Hon’ble Member of Parliament, Shri Madan Lal – Former Cricketer, Indian Cricket Team, Padmashree Dr. Jitendra Kumar Singh – National Vice-President, Indian Medical Association, Dr. Ajay Kumar – Council Member, World Medical Association, Smt. Shaina NC – Senior Politician and National Spokesperson, BJP, and Honorary Brigadier Dr. Anil Kohli – Former President, Dental Council of India.

National Healthcare Excellence Awards, an initiative of Praxis Media, in association with Healthcare Leaders – India’s leading online healthcare resource and Global Brands Network – Confederation of most valuable brands worldwide, was instituted to recognize and felicitate the achievements and the work done by individuals and organizations in maintaining excellent healthcare services with commendable commitment, exemplary approach and innovative vision which is an inspiration in itself. The initiative was well supported by New Delhi Times – News Partner, The Impressive Times – English News Partner, Satyajay Times – Hindi News Partner, Medgate Today – Magazine Partner, Radio Manav Rachna 107.8 FM – Radio Partner, Fortune Institute of International Business – Knowledge Partner, The Pharma Times – Associate Partner, Healthcare Leaders – Brand Partner, Global Brands Network – Network Partner and PluginPR – PR Partner who echoed the same objective of healthcare excellence.

A comprehensive list of winners of the National Healthcare Excellence Awards, 2016

Dr. Omesh Goyal – Best Consultant Gastroenterologist in North India, Dr. Garima’s Dental Clinic – Best Multi-Specialty Dental Clinic in Gurgaon, Dr. Sampath Satish Kumar – Best Consultant Endocrinologist in Bengaluru, Srinivasa Hospitals – Best Emerging Orthopaedic Care Hospital in Tamilnadu, Indigo Womens Center – Best IVF and Fertility Hospital in Tamilnadu, Asian Institute of Gastroenterology – Best Single-Specialty Hospital for Gastroenterology in South India, Dr. D.N.U. Annapurna – Best Cosmetic Surgeon in South India, Dr. Amita Abrol – Best Ayurvedic Doctor and Panchkarma Specialist in Amritsar, Akshat Physiotherapy Clinic – Best Emerging Physiotherapy Clinic in Pune, Asana Andiappan College of Yoga and Research Centre – Best Yoga and Wellness Centre in Tamilnadu, HomeoCure™ Homeopathy Clinic – Most Promising Homeopathic Clinic in Maharashtra, Sree Sanjeevini Health Solutions – Cold Laser Therapy Lounges – Best Alternative Medicine Centre in Karnataka, Mayflower Women’s Hospital Private Limited – Best Women’s Hospital in Western India, Amwin Pharmaceuticals – Best Pharma Company for Humanity with Quality Products in Rajasthan, Infertility Institute & Research Centre – Best Fertility and IVF Centre in South India, NeuroGen Brain and Spine Institute – Best Stem Cell Therapy Centre in India, Dr. Akshay Kumar Rout – Best Cosmetic Surgeon in Odisha, NU Hospitals – Best IVF Hospital in Karnataka, Dr. Dinesh Gupta – Best Consultant Gastroenterologist in Punjab, Dr. Manish Khaitan – Best Bariatric Surgeon in Gujarat, Dr. Jaydeep Sadashiv Shinde – Best Consultant Diabetologist in Thane, Dt. Shweta Nagar – Best Diet and Nutrition Consultant in Ahmedabad, BACC Healthcare Private Limited – Milann – The Fertility Center – Best Fertility and IVF Centre in India, The Yoga Chakra – Best Emerging Yoga Centre in New Delhi, Dr. Anshuman Jain – Best Homeopathy Doctor in Chhattisgarh, Dr. Amit Kumar Soni – Best Interventional Cardiologist in Chandigarh, The Dental Roots – Best Dental Clinic in North India, Shine 32 Dental Clinic and Research Center, Korba – Best Emerging Dental Clinic in Chhattisgarh, Sanjay Speech Hearing and Rehabilitation Center – Best Voice Therapy Clinic in India, Foster Physio Sports Injury and Pain Clinic – Best Sports Injury Centre in Odisha, Surgical Center for Obesity and Diabetes – Best Bariatric and Reconstructive Surgery Clinic in Delhi & NCR, Live Life More Diet & Wellness Clinic – Best Diet, Nutrition and Wellness Clinic in Punjab, Kovai Medical Center and Hospital – Best Multi-Specialty Hospital in South India, Dr. Bengali Clinics – Best Chain of Sex Clinics in Punjab, Malabar Cancer Centre, Thalassery – Best Cancer Care Centre in South India, INTRA LIFE – Best Emerging Pharmaceutical Company in India, MaxCure Hospitals – Best Multi-Specialty Hospital in Telangana, Nimba Nature Cure – Best Wellness and Holistic Healing Center in Western India, Dr. Prakash Devde – Best Consultant Oncologist in Maharashtra, Padmabhushan Dr. M. C. Modi Charitable Eye Hospital – Best Eye Hospital in India, Prof. (Dr.) Santosh Kumar Swain – Best ENT Specialist in Odisha, Dr. Sanjay Gunjal – Best De-Addiction Medicine Consultant in Maharashtra, Triage Physiotherapy & Rehabilitation Centre – Best Emerging Physiotherapy Clinic in West Bengal, Ascent ENT Hospital – Best ENT Hospital in Kerala, WISH Clinic (Women Imaging Specialists in Healthcare) – Best Women Diagnostic & Imaging Center in Delhi & NCR, Ferty 9 Hospital and Research Center – Best Fertility and IVF Centre in Telangana, Dr. B. K. S. Sanjay – Best Orthopaedic Surgeon in India, Bhrigu Sons Pharmaceuticals – Award for the Pharmaceutical Brand of the Year, VC Smile by Design – Best Dental Clinic in New Delhi, Dr. Bhavesh Chandela – Best Homeopathic Consultant in Haridwar, Dr. S H M Jamruddin – Best Homeopathic Consultant in Andhra Pradesh, Dr. Swapna Komaragiri – Best Consultant Physiotherapist in Gujarat, Dr. Anupama – Most Promising Gynaecologist in Patna, Prof. (Dr.) Sham Sunder – Best Consultant Nephrologist in Delhi & NCR, Womens Center – Best Women Healthcare Centre in South India, Chirayu Medical College and Hospital – Best Private Medical College in Madhya Pradesh, Dr. Prakash Roy – Best Cosmetologist and Laser Surgeon in Madhya Pradesh, Malabar Institute of Medical Sciences Limited – Best Multi-Specialty Hospital in Kerala, Dr. Sonali Kohli – Most Promising Cosmetologist in New Delhi, CapBuild – Most Promising Company in Healthcare Analytics, Agrim Group of Neurosciences – Best Neurosciences Team of the Year, Dr. Parthasarathi Dutta Roy – Best Consultant Dermatologist in Karnataka.

The Founder-Director of the company, Mrs. Swagatika Patel Singh was also present at the function and said, “Each winner have exemplified excellence and typify the very best of healthcare practices and ethics. The National Healthcare Excellence Awards, 2016 are a small token of appreciation from Praxis Media to all these inspirational individuals and organizations. These recognitions will further strengthen their ability to steer their objective through turbulent times, apply the best of the professional modules to manage and keep their missions afloat.”

About the Company

Praxis Media Private Limited is a premier insight driven media and marketing services company that is widely recognized for pioneering and innovative work for its clients and is a one-stop solution for affordable and turn-key marketing and business services for domestic, multinational, government, non-government, corporate, established and new start-up businesses and services. The company works with its brands and associates to help in boosting its client’s businesses and services and taking it to its zenith through bespoke brand management and strategy, ratings and accreditations, business advisory, market research, marketing solutions, strategic public relations, media management, reputation management and design and communication solutions.

Website: www.praxis-media.com

Piramal Enterprises Receives ‘Silver Award’ for iCan at the APPIES APAC Awards

Business Wire India | September 28, 2016
Mumbai, Maharashtra, India

Piramal Enterprises has been felicitated with the Silver Award for its iCan “FairSexFairSay” women’s day campaign at the APPIES APAC Awards, at the National University of Singapore Society, Singapore.

APPIES, a highly acclaimed annual festival, showcases the most creative and inspirational ideas in marketing communications across Asia.

The iCan FairSexFairSay campaign, conceptualized by McCann World Group India has been awarded to Piramal Enterprises under the ‘Social and Environment’ category for APPIES APAC 2016. Spanning across a total of 73 cases from India, Japan, Malaysia, Singapore, Australia, Vietnam, Hong Kong, Indonesia, Thailand and China; Piramal Enterprises is among 20 companies to be awarded a medal. iCan has been making a remarkable impression since 2013, when it won the Bronze Award for the ‘iCanhelp queries’ at the INK Newspaper Awards.

#FairSexFairSay campaign focused on encouraging women to take charge of their lives and have equal say in contraception. The campaign was extremely successful and garnered recognition across all platforms.

Kedar Rajadnye, Chief Operating Officer – Consumer Products, Piramal Enterprises said, “The iCan FairSexFairPlay campaign win at APPIES is an important achievement for us. We would like to thank the jury for recognising this campaign which created very good traction in India. This campaign was conceptualised to give an equal voice to women in matters of contraception and conception. This campaign has further strengthened our brand positioning as women’s intimate confidante. We launched I-Can in 2011 and has received great acceptance within our target group. The win at APPIES reassures our core values of Knowledge, Action and Care. At Piramal Consumer Products, with all our brands like Saridon, Lacto Calamine, I range of Products (i-pill, i-know, i-can), Caladryl, Littles, Naturolax, Tetmosol, Tetmosol Total, Quik Kool, Polycrol, Jungle Magic & Lacto Bacil plus focus on health, wellness and self-care solutions for our consumers and are happy to see the consumers as well as the jury showing confidence in the work we do.

Also, speaking about the iCan win, Prasoon Joshi, Chairman, McCann Worldgroup Asia Pacific, said “It’s always a joy to win awards, my sincere thanks to the APPIES jury on behalf of McCann team and the team at Piramal who have always believed in us and value long term relationship”.

The campaign generated online debate of more than 1.3 million participants across the social media. It became No.1 trend on Twitter with 71 million impressions. It achieved 5.2 million impressions on Facebook. Campaign featured on popular digital portals like BUZZFEED and SCOOPWHOOP, generated ~1.1 million organic views on YouTube and increased the traffic to website by 850%. Within 4 hours, it became the No.1 trending hash-tag in India 5 times, also remained top 10 trending for most part of the day. It clocked 27% engagement rate vs. industry benchmark of 1.5%. And finally, the “FairSex” in India got “Fair Say.”

YouTube Video Link: https://youtu.be/fDIVUFbVYAU
Facebook Video Link: https://www.facebook.com/icanhelpin/videos/vb.147822202046711/594242134071380/?type=2&theter
Website: icanhelp.in

About Piramal Enterprises Limited

Piramal Enterprises Limited (PEL) is one of India’s large diversified companies, with a presence in Healthcare, Healthcare Information Management and Financial Services. PEL’s consolidated revenues were over $ 830 million in FY2015, with approx. 70% of revenues from outside India.

In healthcare, PEL is one of the leading players globally in CRAMS (custom research and manufacturing services) as well as in the critical care segment of inhalation and injectable anaesthetics. It also has a strong presence in the OTC segment in India. The Molecular Imaging Division was formed in 2012 with presence in Europe and USA.

PEL’s healthcare information management business, Decision Resources Group, is amongst the top 20 US market research organizations which provide information services to the healthcare industry.

In financial services, PEL, through its Piramal Fund Management Division, provides comprehensive financing solutions to real estate companies. The Structured Investment Group (“SIG”) provides long term patient mezzanine growth capital to capital intensive businesses which are integral part of India’s growth story. The total funds under management under these businesses are over $ 2.7 billion. The company also has strategic alliances with top global pension funds like CPPIB Credit Investment Inc. and APG Asset Management. PEL also has long term equity investments worth over $ 700 million in Shriram Group, a leading financial conglomerate in India.

PEL is listed on the BSE Limited and the National Stock Exchange Of India Limited.

About Consumer Products Business at Piramal Enterprises:

The Consumer Product Business is one of the fastest growing players in the Domestic Consumer Healthcare Market and is currently ranked 7th amongst all OTC players in India. The Business has a portfolio of brands like Saridon, Lacto Calamine, I range of Products (i-pill, i-know, i-can), Quik Kool, Polycrol, Jungle Magic, Tetmosol, Caladryl, Littles, Naturolax, Lacto Bacil plus etc and has 6 brands amongst the top 100 Indian OTC brands. Most of the brands in the portfolio are either No 1 or No2 in their respective categories. The business has a strong distribution footprint and covers all the 20k+ population towns across the country.

Top Industry Leaders to Discuss Business Transformation and Digital India at Frost & Sullivan’s Growth Innovation & Leadership (GIL) Summit in Mumbai

Leadership event of top US-based Consulting Firm to highlight opportunities in digital transformation and its impact on business innovation, technology, and economy in India

Business Wire India | September 27, 2016
Mumbai, Maharashtra, India

Leading multinational Growth Consulting company Frost & Sullivan will host its flagship event, the Growth Innovation & Leadership (GIL) Summit, on Oct 05, 2016 at Hyatt Regency, Mumbai. This year, the theme of the event, which is open to leadership executives across industry verticals, is “Digital Transformation: A Strategic Imperative”.

The summit will see top analysts from Frost & Sullivan as well as industry thought leaders from diverse verticals converge to discuss how trends like digitization, connectivity, and artificial intelligence are pushing enterprises to change their outlook and business models.

The event will include keynote perspectives, workshops, panel discussions, and think tanks on various topics related to digital and business transformation in diverse sectors such as the Government, energy, manufacturing, technology, banking, retail, IT services, automotive and transportation, and media and entertainment.

An interactive workshop on how to “Rethink and Realign for Digital Transformation Success” will be moderated by Manoj Menon, Senior Partner & Managing Director, Frost & Sullivan Asia Pacific. The session will establish actionable insights for the right digital traction metrics and how to manage trade-offs between technology, strategy, and process.

With an elite set of speakers, the GIL India Summit will also provide insights on:

Digital India
The Impact of Smart Assembly Line for Manufacturing in India
The Digital Transformation Agenda: How do Traditional Businesses Need to Approach It
Business Innovation: New Business Models for the Digital Economy

The event brings together over 200 key decision makers with about 30 speakers including Dr. Ajay Kumar, Additional Secretary, Ministry of Electronics & Information Technology, Government of India, Dr. Shubhada M Rao, Group President and Chief Economist, YES Bank, Sharad Sanghi, CEO & MD, Netmagic Solutions, K. Ganesh, Serial Entrepreneur, Partner- GrowthStory.in and Chairman Portea Medical, Jagdish Mitra, Chief Strategy and Marketing Officer, Head Growth Factories, Tech Mahindra Limited, and Dilip Sawhney MD, Rockwell Automation, among others.

The summit promises to be thought-provoking, unscripted, and will have candid industry think tanks, discussing pertinent issues driving India’s future. Frost & Sullivan’s industry experts will talk about market trends in Energy, Mobility and Transportation, Manufacturing, and Digital Media industries. A Q&A session will also be held with Growth Thought Leaders alongside industry stalwarts such as Lokesh Payik, General Manager & Chief of Business — Industry 4.0, Robert Bosch Engineering and Business Solutions Private Limited, Nitin Bhate, CMO, GE, Rahul Oza, Head Pune Office, Associate Partner (Rechtsanwalt), Roedl & Partner Consulting Private Limited, Govindraj Ethiraj, Founder, PING Digital Broadcast Pvt Ltd, Sameer Nair, Group CEO, Balaji Telefilms, Aditya Gokarn, Managing Director and CEO, Triton Valves Ltd., etc.

The panel discussion on “Digital Transformation: How do Traditional Businesses Need to Approach It” will include Yogen Parikh, Environmental Consultant, Former Associate Director – Jacobs Engineering India Pvt. Limited, Avinash Velhal, Group CIO India, Middle East & Africa and VP IT & Process, Atos India, Pratap Gharge, Executive President and CIO Bajaj Electricals, Himanshu Patil, COO, Videocon d2h Ltd., and Ramesh Iyer, Managing Director, Concur Technologies India Pvt. Ltd.

Hosted by Patrick Nugent, Vice President, Frost & Sullivan, the summit will host a think tank on New Business Models for the Digital Economy with speakers including Delna Avari, Mentor, Consultant, Entrepreneur, Rajesh Ramachandran, Joint Managing Director — Global Products & Technology Solutions, Member of the Board, Rolta India Ltd, Siddharth Jain, CEO, Vaahika, and Ramashankar Pandey, Managing Director, Hella India Lighting Ltd.

Frost & Sullivan will also recognize India’s most innovative companies at the Excellence Awards Banquet, to be held in the evening. For the first time, this year, the Healthcare Awards Banquet will also be held under the GIL 2016 Best Practices Awards.

Media partners supporting the event include Automation Connect, Chronical Pharmabiz, Convergence Plus, CXO Today, Efficient Manufacturing, Health Biz Insight, Healthcare Executive, Hospital & Healthcare Management, Medical Buyer, Sustainability Next, The CEO magazine, and The Smart CEO.

Follow us on Twitter with #GILIndia and @Frost_MENASA

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today’s market participants. Our “Growth Partnership” supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

The Integrated Value Proposition provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation, and implementation.
The Partnership Infrastructure is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360-degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices.

For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector, and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics, and emerging economies?

Hewlett Packard Enterprise Marks 2016 Global Partner Conference with Introductions Designed for Accelerated Channel Growth

Partner Ready program expansion, new services and solutions ensure HPE and partners are prepared to address shifting market dynamics, services orientation

Business Wire India | September 27, 2016
New Delhi, Delhi, India

Hewlett Packard Enterprise (HPE) today announced, from its 2016 Global Partner Conference (GPC), new offerings and expanded resources specifically designed to help channel partners navigate and accelerate their growth in a highly dynamic technology landscape. HPE’s industry-leading Partner Ready program is expanding to deliver additional resources to partners of all sizes and specialties, including: the integration of competencies designed to help partners capture additional market share, a revamped Partner Ready Service Provider (PRSP) Program, as well as an updated suite of ready-made partner marketing resources.

In addition to the strategic expansion of the Partner Ready program, HPE introduced updated hardware and services designed to deliver on the promise of enterprise mobility. These innovative builds cross HPE product lines, including cloud, storage, hyper-converged computing and more.

Today’s news comes in direct response to HPE and its partners’ perspectives on the shifting IT channel landscape, which is rapidly reorienting to accommodate the growth of services-led solutions.

“HPE is an even more channel-focused organization committed to innovating new, collaborative solutions that enable growth for the company and our partners,” said Neelam Dhawan, VP & GM, Enterprise Group and Managing Director India, Hewlett Packard Enterprise. “As we work to build and deploy the platforms and tools that accelerate global enterprises, we must work in unison with our partners to move our businesses further, faster.”

“HPE can anticipate and respond to the rapid and dynamic changes happening in the IT space faster than anyone because our solutions are powering this seismic shift at the enterprise level,” said Barun Lala, Director, Indirect Sales, Hewlett Packard Enterprise India. “With that insight at our core, HPE is better positioned than any other vendor in the market today to provide partner-ready solutions for the full range of channel business models and growth categories.”

HPE Partner Ready Program Updates

A Competencies-Driven Approach to HPE Partner Ready
HPE is now empowering and rewarding partners working to accelerate their sales growth in specific areas with the introduction of channel “competencies” – or a refined expertise around clusters of select HPE solutions. HPE Partner Ready will feature a total of 11 competencies, with six formally launching at GPC and the remaining rolling out over the next 12 months based on partner feedback and market needs.
Planned Competencies are: Application Development and Transformation[1], IT Automation and Orchestration, Risk Management and Secure Design, Incident Recovery*, Threat Detection and Response, Data Discovery and Assessment, Data Management Infrastructure and Architecture*, Data Analytics and Business Insight, Intelligent Workplace*, Digital Collaboration*, and Campus Mobility.
These competencies are reflective of HPE’s solutions and services that span the enterprise and are key to the future of growth of HPE and the partner ecosystem.

HPE Partner Ready for Service Providers Program
HPE is unveiling a newly enhanced track within Partner Ready specifically addressing the needs of the growing number of Service Providers (SPs) delivering their services using HPE technology and IT investment solutions. Strategic improvements – including more seamless alignment across the channel hardware/software portfolio, and innovative IT consumption options – ensure we are their vendor of choice for all SP needs today and into the future. Examples of program enhancements available on November 1 include:
Flexible Capacity to enable Partners to align their data center operational costs with subscription revenues;
Partner training and education to permit greater utilization of HPE technologies to deliver new service offerings; and
Service Provider Certification to create additional differentiation in the market and customer confidence.

HPE Partner Ready for Technology Partners Program
HPE has revamped the Partner Ready for Technology Partners Program to enable independent software vendors and independent hardware vendors to more easily integrate, validate and market product integrations together with HPE. Delivering a predictable partner experience, this program offers technology partners the right tools, processes, and resources to help HPE and our partners develop the solutions our joint customers need in order to accelerate innovation, transformation, and value—resulting in increased mutual revenue and market share. More information can be found here.

HPE Partner Ready Marketing Tools
HPE has dramatically expanded the breadth of on-demand marketing resources available to partners of all levels, addressing the needs of both traditional and new media marketing. New industry-leading resources include a social media center, a marketing concierge service, content syndications tools, marketing training tools and webinars.
HPE Partner Ready Social Media Center: Contains images, thought leadership pieces, infographics, You Tube videos, White Papers and other social media assets.
Marketing Concierge Service: Provides email or chat support, 24 hours a day, 5 days per week with support in up to 22 languages.

HPE Partner Ready IT Investment Online Tools**
HPE Financial Services has announced the Partner Connection API, a plug-and-play interface that integrates directly into a partner’s online portal environment. Partners can select from a variety of functional interfaces to help their customers choose how they want to acquire, pay for and consume technology. The online calculator provides end-user customers with a quick quote for an HPE solution (hardware, software, and services), embedded quote for a ready-made integrated HPE and partner solution, and CRM tool to custom-design an integrated HPE and partner solution. For more information visit http://hpe.to/6000BfS2a.

Increased Growth Opportunities with Expanded Enterprise Mobility

HPE is introducing numerous product enhancements that aim to prepare enterprise network users and data centers for the demands of the future today. Viewed collectively, these expanded solutions deliver the speed, agility and power enterprises will require, alongside the profitability and reliability partners expect of HPE.

HPE Flexible Capacity
HPE Flexible Capacity is expanding to provide even more opportunities to partners looking to use this unique IT ownership experience as an engine for growth. More details on HPE’s differentiated Flexible Capacity approach for channel can be found here.

HC 380 Rapid Bundles for the Channel
HPE is announcing an expansion of Hyper Converged 380 offerings for channel partners. These rapid bundles consist of hardware, support and startup services all tied together, providing customers the ability to order customized virtualization, cloud and VDI workloads all in five clicks or less. More information on the news can be found here.

Extending HPE Flash and Software-Defined Storage to SMB
HPE is significantly expanding the reach of its entry storage portfolio to help SMBs modernize and accelerate their IT systems with the introduction of the new HPE StoreVirtual 3200 and HPE MSA 2042 storage systems. These latest innovations give partners an easy way to help their customers start small and grow without disruption while eliminating technology dead ends. Details on both new products can be found here.

Docker Ready Server
As part of HPE’s partnership with Docker, Inc., the industry’s first HPE Docker ready Server is now available. The HPE pre-configured server platforms are ready for Docker Engines. The server models include the HPE ProLiant DL360, DL380 and BL460. The servers will be delivered ready for container environments, greater infrastructure optimization, improved time-to-application performance and supported by HPE Technical Services and backed by Docker. More details on the HPE Docker ready Server Program can be found here.

Additional information about HPE’s channel programs and offerings can be found on the HPE Newsroom.

About Hewlett Packard Enterprise

Hewlett Packard Enterprise is an industry leading technology company that enables customers to go further, faster. With the industry’s most comprehensive portfolio, spanning the cloud to the data center to workplace applications, our technology and services help customers around the world make IT more efficient, more productive and more secure.

ARM System IP Boosts SoC Performance from Edge to Cloud

Business Wire India | September 27, 2016
Bangalore, Karnataka, India and Cambridge, United Kingdom

ARM has released new on-chip interconnect technology delivering the scalability, performance and efficiency demanded across multiple markets including 5G networks, data center infrastructure, HPC, automotive and industrial systems. The ARM® CoreLink® CMN-600 Coherent Mesh Network interconnect and CoreLink DMC-620 Dynamic Memory Controller enable the latest ARM-based SoCs to offer unmatched data throughput and the lowest edge to cloud latency in the market.

“The demands of cloud-based business models require service providers to pack more efficient computational capability into their infrastructure,” said Monika Biddulph, general manager, systems and software group, ARM. “Our new CoreLink system IP for SoCs, based on the ARMv8-A architecture, delivers the flexibility to seamlessly integrate heterogeneous computing and acceleration to achieve the best balance of compute density and workload optimization within fixed power and space constraints.”

The combination of performance and efficiency provided by the third-generation CoreLink coherent backplane products advances the Intelligent Flexible Cloud by enabling efficient compute capability at any point from the edge of the network to the cloud.

Highest-performing coherent backplane IP for intelligent connected systems

Optimized with the latest ARM Cortex®-A processors, CoreLink CMN-600 and CoreLink DMC-620 are the industry’s only complete coherent backplane IP solution for the ARMv8-A architecture. Designers and system architects can scale high-performance SoC designs from 1 to 128 Cortex-A CPUs (32 clusters) with native ARM AMBA® 5 CHI interfaces, the industry standard specification for high-performance on-chip communication. Other key benefits and features include:

New architecture achieving higher frequencies (2.5 GHz and higher), 50 percent lower latency
5x higher throughput and more than 1TB/s of sustained bandwidth
New Agile System Cache with intelligent cache allocation to enhance any sharing of data between processors, accelerators and interfaces
Supporting CCIX the open industry standard for coherent multi-chip processor and accelerator connectivity
CoreLink DMC-620 includes integrated ARM TrustZone® security and supports 1 to 8 channels of DDR4-3200 memory and 3D stacked DRAM for up to 1TB per channel

Accelerated SoC development and system deployment

Advanced ARM Socrates™ system IP tooling accelerates the bring-up of SoC designs which integrate ARM coherent backplane IP. ARM intelligence embedded within CoreLink Creator automates the construction of a scalable custom mesh interconnect, and can generate RTL in minutes. For automated AMBA connectivity, ARM Socrates DE is able to rapidly configure and connect IP blocks.

With ARM Fast Models, software development can begin prior to silicon availability. Fast Models offer a functionally accurate programmer’s view of ARM IP, enabling development of software such as drivers, firmware, OS and applications. Ongoing ARM work with the open source community also accelerates software development time as open source drivers are available for CoreLink IP.

About ARM

ARM technology is at the heart of a computing and connectivity revolution that is transforming the way people live and businesses operate. From the unmissable to the invisible; our advanced, energy-efficient processor designs are enabling the intelligence in 86 billion silicon chips and securely powering products from the sensor to the smartphone to the supercomputer. With more than 1,000 technology partners including the world’s most famous business and consumer brands, we are driving ARM innovation into all areas compute is happening inside the chip, the network and the cloud.

All information is provided “as is” and without warranty or representation. This document may be shared freely, attributed and unmodified. ARM, AMBA, CoreLink, Cortex, Socrates and TrustZone are trademarks or registered trademarks of ARM Limited (or its subsidiaries). All other brands or product names are the property of their respective holders. © 1995-2016 ARM Group.

Content Marketing Summit Asia 2016 Celebrates Grand Success and Sets New Benchmark for Content Marketing

Business Wire India | September 26, 2016
Mumbai, Maharashtra, India

CMS Asia concluded it’s 3rd annual edition on 23rd September at Mumbai with over 300 delegates from Marketing, Publishing & Agency communities. At a packed ballroom of Trident BKC, things were set on fire right from the word go. Amarjit Batra, CEO of OLX & first Keynote Speaker, stressed upon the fact how content has become the most important element in marketing today. Sandeep Bhushan of Facebook also emphasized that the timing is perfect right now to explore content marketing. Flipkart’s Senjam mesmerized the audience with Flipkart way of storytelling. Using Salman Khan’s dialogues from blockbusters, Ashish Patil of Yashraj Films conveyed how to be a “Sultan” of content marketing. Rohtash Mal of EM3 Agri Services, second Keynote Speaker encouraged marketing professionals to find a strong purpose of their marketing activities.

The conference had around 30 speakers with back to back sessions scheduled through the day including 3 panels where Brand, Publishers & Agency partners discussed the need of content marketing for the new-age consumers.

With Rain & Terror alerts around, the conference hall was houseful from Summit Chairperson RP Singh’s opening address onward. With active social media conversations throughout the day, CMS Asia’s hash tag #CMSAsia2016 was one of the most trending topics of the day. This was the first time this conference was organized in Mumbai after two hugely successful editions at New Delhi.

“I am personally satisfied with the response to 3rd edition as we continue to raise the bar every year. It’s a great feeling as the producer of this event that we were able to live up to the expectations of attendees. Unlike other events, we focus only on great content with almost Zero sponsored sessions so that CMS Asia becomes a platform to learn for every one rather than a platform to sell services. We have also ensured for last 3 years that no complimentary passes are issued assuming that there are people who are always willing to pay for good content. The reason that we had to stop taking registrations 2 days prior to the event, is a big proof which proved our assumptions right” says RP Singh, Conference Producer & Chairperson, while announcing that next edition will be held at Delhi NCR.

Country’s most aspired CMS Asia awards in 5 categories were also announced on the same day. Y-Films from YRF walked away with Content Marketing Agency of the Year & Content Marketing Innovator of the Year awards. Brooke Bond’s Six Pack Band was declared Content Marketing Campaign of the Year, which was also created by Y-Films. Content Marketing Brand of the Year was awarded to Nescafe & comedian Kapil Sharma was declared Content Marketing Personality of the Year.

The conference had Sirez has Principal Partner and it was Powered By ET Now. VML tied up with the event as the Associate Partner and there were more than 15 other partners who contributed to grand success of the conference.